BoltChatAI Welcomes New Head of France

This marks a significant milestone as the company strengthens its commitment to AI-driven consumer insights, empowering brands with the intelligence needed to navigate an evolving market.
With experience spanning consumer insights, category management, e-commerce and strategy at leading brands such as Danone, Rakuten and Henkel, Gabriela has worked across key areas of market growth, identifying trends, shaping strategies and translating data into business impact.
She holds a dual master’s degree in Management and Marketing and a Bachelor’s degree in Commerce, equipping her with a strong foundation in business operations and market dynamics.
Coming from the client side, I’ve seen firsthand the challenges brands face in translating insights into action. BoltChatAI is changing the way we connect with consumers, and I’m excited to use these insights to help brands make more meaningful, data-driven decisions.
Gabriela Matsumoto Carazato, Head of France
France is a key market for us, and Gabriela’s experience in consumer insights from within the FMCG sector gives her a distinct advantage in understanding the needs of our clients. Her ability to bridge AI-driven research with real-world brand strategy will be invaluable as we continue our growth.
Hakan Yurdakul, CEO of Bolt Insight
Gabriela’s expertise in research, strategy and market dynamics will be instrumental in shaping BoltChatAI’s expansion, helping brands turn insights into impactful business decisions.
Marina Roman Herrera
ESOMAR Staff, Digital Marketing Specialist at ESOMARMarina joined ESOMAR in April 2023 as a Social Media Specialist. Her role involves managing and optimizing ESOMAR's social media accounts, as well as developing and implementing social media campaigns to engage with the ESOMAR community.
Prior to joining ESOMAR, Marina worked as a Social Media Marketer at LightInTheBox for a couple of years, where she gained experience in social media strategy development, content creation, and community management. She also worked as a Social Media Manager and Gallery Assistant for an art gallery in the Netherlands.
Marina, who is originally from Spain, is enthusiastic about joining the ESOMAR communication team and is excited to take ESOMAR's social media presence to the next level by implementing innovative strategies and engaging content to reach and connect with ESOMAR's community.