2023 YES Pitch Award Finalists

The Young ESOMAR Society (YES!) Award is a global competition designed to both engage young professionals (30 and under) and shine a spotlight on the valuable perspective a new generation of researchers is bringing to the table. Each year between five to ten finalists are selected to pitch their idea in 60 seconds to the ESOMAR Congress audience, where three winners (as voted by delegates) gain more stage time.
All finalists will receive a free registration to Congress 2023 in Amsterdam and a year-long YES Membership.
ESOMAR wants to congratulate the 2023 YES Award Finalists and extend our gratitude to all those who submitted a pitch!
The following young professionals were selected to compete in the YES Pitch contest in Amsterdam this year:
Influencer Pre-Testing and Post-Evaluation
Using qualitative measures to quantitatively analyse your influencer marketing
Emma Woodhead, Senior Insights Executive, Opinions, Ireland
How Generation Z is Reshaping Filipino Culture and Values
Caryl Anne Marcelo, Associate Research Manager, Prestige Market Research Services Asia Inc, The Philippines
Jamila Erika De Leon, Research Manager, FastForward MR, The Philippines
AI for Consumer Digital Profiles
Valere Demelier, Insights Analyst, Nepa, UK
What Brands Can Learn from Tinder
How brands can use dating app prompts to strengthen their communication strategies and foster emotional connection with consumers
Catherine Wertz, Senior Manager, SKIM, The Netherlands
What Matters in Sustainability
Using consumer, trade and thought leader insight to create a single framework to understand the role of sustainability in food and drink
Danny Bowles, Market & Insights Specialist, Bord Bia, the Irish Food Board, The Netherlands
Audience Simulator
Access your audience anytime anywhere!
Harita Rawat, Research Executive, Ipsos, India
What does the rise of Super Apps mean for the future of brand tracking?
How to create winning strategies using the latest tech, for less cost
Jack Tadman, Associate Director, Opinium Research, UK
AI vs Eye-tracking: Unveiling the Limitations and Synergies
Milica Kovac, New Business Development Manager, EyeSee, Serbia
We wish all the finalists success with their pitch on Monday, 11 September, and for those wishing to join them in person and vote, you can register here.
Want to compete at a future event? Find more details here:
Monique Johnson
ESOMAR Staff, Global Content & Events Specialist at ESOMARMonique is our Global Content & Events Specialist. Among her wide range of responsibilities are ensuring strong content development and delivery, through own research and close liaison with internal teams and external partners and is ensuring that each aspect of any ESOMAR event is delivered on time, within target and with sound financial results.
Originally Monique joined the ESOMAR Members Relations team as Customer Solutions Specialist in 2021 where she also assisted ESOMAR Reps in delivering local events.